Four years ago we set out a clear vision for how our business would progress...
In 2012... we set out our vision for The Crown Estate: to become a truly, modern commercial business,
By growing... our core markets, contributing to a small number of joint partnerships and embedding sustainability within the business.
And we’ll reach it by following our four-part strategy...
Reputation and trust
Maintaining the trust of our customers, business partners, suppliers, political stakeholders and local communities enables us to operate successfully and meet our responsibilities.
Health of the economy
Sustainable and profitable long-term growth in response to market cycles enables us to meet our business targets while maintaining the resilience of our business...
Government policy, constitutional change and governance
As an independent commercial business, created by Act of Parliament, The Crown Estate can be affected by changes to Government policy and regulations that can influence our markets and how we operate and invest.
Changes and trends in urban environments can have an impact on our portfolio, such as increased demanded for high quality commercial properties in central urban locations and the opportunities this creates for placemaking.
Influence of strategic counterparties
Creating strategic partnerships and attracting investors are one way that we can access capital that we can reinvest in our business. We always aim to partner with organisations who share in our values and long-term outlook.
The provision of excellent customer service, to meet customer expectations, is essential in the maintenance of our position as landlord of choice which, in turn, has a direct impact on our financial performance.
Attraction, development and retention of the best talent
To succeed in being a progressive commercial business creating significant value beyond financial return we need to attract and retain employees with the right skills, experience and values.
Technological innovation is changing the way information is shared and how communications are managed by organisations. Data security is becoming an increasingly high risk area...
Recent changes in the global climate are unprecedented and expected to continue. Climate change is expected to increasingly threaten natural ecosystems and their biodiversity, erode global food security, threaten human health and increase inequality.
Measured via our key performance indicators...
Key resources and relationships
...and supported by key resources and relationships